Learning, Audience Development & Activity Planning

From the East End to East Cambs, Cambridgeshire, 2011-12

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HLF-funded project examining the experiences of young wartime evacuees

  • Developed project branding for multiple applications from posters to DVDs,
  • Consulted with local teachers to develop learning resources
  • Researched and developed a suite of project learning resources including lesson plans and facsimile documents
  • Designed and produced posters, flyers and souvenir programme for drama shows linked to project
  • Edited and compiled learning resources publications
  • Designed and produced unique hand-made packs to hold project learning resources, in the form of a mini evacuee suitcase

Royal Pavilion Estate, Brighton, 2015

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HLF Heritage Grant Round 2 Interpretation Strategy, Interpretation Plan and Exhibition Designs to RIBA 3, Activity Plan and HLF mentoring and project management

Tricolor was appointed in June 2015 to undertake the Estate-wide Interpretation Strategy for the entire Royal Pavilion Estate, as well as the Interpretation Plan and designs to RIBA 3 and the Consultation and Activity Plan for Phase 1 of the Brighton Dome and Brighton Festival £4.9 million HLF bid.

In the period of only 10 weeks, Tricolor engaged over 1000 people in the consultation including running stakeholder engagement sessions for internal staff and volunteers. We worked with Brighton and […]

Kenley Airfield / Corp. of London, Surrey, 2014-15

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HLF Heritage Grant Round 2 Activity Plan

Kenley is the most complete surviving Battle of Britain fighter airfield. The remaining assets on the airfield: the rifle range, fighter blast pens, complete perimeter track and fuel dump together create a unique opportunity to engage people with a crucial moment in British history and a pivotal battle of the Second World War. The airfield is still being used for glider flying, providing a direct and tangible link to its WW2 fighter airfield history. 

Tricolor supported Kenley Airfield Volunteers and the Corporation of London to develop […]

Hylton Castle & Dene, Sunderland, 2014-15

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HLF Heritage Grant Round 2 Project Conceptualisation, Governance Options Appraisal, Business Plan and Activity Plan

Working with Sunderland City Council and English Heritage, Tricolor was responsible for creating the Vision Statement for this medieval castle, set within a wooded Dene, which is being redeveloped into the first youth-led heritage and skill-building attraction in the UK.

Our other work included the future governance Options Appraisal into spin out management structures (e.g. Community Interest Company vs Charitable Trust vs long-term outsourcing to management provider), a project Business Plan and 10 Year Business and Commercial Strategy, an Activity and Learning Plan and the Branding and Marketing […]

Alexandra Palace, Theatre and Park, London, 2014

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HLF Heritage Grant Round 2 Activity Plan

Tricolor was tasked with creating inclusive activities for the Palace, Victorian Theatre and Park  to improve the use of the palace and grounds for more people and a wider range of audiences as part of the Activity Plan for the £28 million Reclaiming the People’s Palace project.

Tricolor managed the consultation with over 1600 people and was responsible for developing a range of projects, learning workshops, schools programming and activities that will help the Palace engage with the community in Haringey. The project successfully won £18.8 million in HLF funding […]

The Bury Guildhall & Gardens, Suffolk, 2014-15

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HLF Heritage Grant Round 2 Project Conceptualisation, Business Plan, Interpretation Plan and Activity Plan

Tricolor developed the full business and financial model for a brand new heritage visitor attraction in this ancient Guildhall, undertaking spatial review and options appraisals, advising on future governance structures and full income stream projections.

 

This includes community gardens in the town centre that will be an attraction in their own right, sharing with people the significant heritage of the landscape in and around Bury. Specialist projects are planned such as garden design and volunteer programme for adults with disabilities as well as growing local produce […]

The Rose Playhouse, Bankside, London, 2013-14

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HLF Project Conceptualisation, Business Plan, and Activity Plan

Tricolor has developed the full HLF Activity and Business Plans for the Trust in support of its Round 2 bid to excavate the remains of the historic 16thC theatre and then develop a thriving heritage visitor attraction at the site. Our role was to undertake a preliminary options appraisal with potential partners and advise on governance and management structures in light of their HLF bid.

We were responsible for developing the full Vision Statement for the Rose including a revised mission statement, aims, strategic objectives and KPIs. As part of the business plan, all […]

Ely Museum, Cambridgeshire, 2008 – 16

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The museum for the Isle of Ely, the Fens and its people, Ely Museum has a proven relationship with Tricolor. We have supported them across a variety of projects and deliverables including undertaking pivotal audience research, marketing and exhibition design.

  • Audience development strategy funded by Association of Independent Museums (AIM)
  • Research data analysis
  • Market research
  • Community consultation
  • Visitor experience audit
  • Visitor research and profiling
  • Marketing audit
  • Stakeholder engagement and consultation
  • […]

Burslem Townscape Heritage Initiative, Stoke-on-Trent, 2012

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Audience development strategy in support of Stoke-on-Trent City Council bid to HLF

  • Heritage Lottery Fund audience development and activity planning strategy to establish the heritage tourism offer and then how to market it
  • Community consultation
  • Stakeholder consultation and engagement
  • Audience and research data analysis
  • Participant research
  • Identified barriers to participation and ways to overcome them
  • Developed strategy to develop existing and attract new audiences
  • Specific strategy for engaging owners of historic buildings within THI area
  • Market research
  • Visitor experience audit
  • Visitor research and profiling
  • Marketing audit
  • Interpretation audit
  • Best practice analysis of other THI schemes
  • Group travel strategy
  • Learning audiences strategy
  • Strategic signage audit and improvement recommendations
  • Costed and scheduled audience development and activity plan to HLF standards
  • Delivery […]

HMS Belfast, London, 2006-08

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London’s floating naval museum

  • Market research,
  • Exhibition development,
  • Integrated marketing campaign strategy and delivery,
  • Branding
  • Graphic design and print production
  • Poster and leaflet distribution
  • e-marketing
  • Event management
  • PR including coverage on BBC TV national news and in Daily Telegraph, Times, Independent and Daily Express
  • Evaluation
  • Led to 60% increase in school holidays visitors, 30,000 for the year