Saltdean Lido is a Grade II* listed site to the East of Brighton. It was the first lido in the country to receive Grade II listed status and after further campaigning, received its Grade II* status in March 2011. Saltdean Lido Community Interest Company (CIC) have a 60-year lease to operate the site and are leading this regeneration project which intends to not only carry out extensive repairs to the historic fabric but to create a fully functioning, multi-purpose attraction and to reinvent the site as a community hub once more.
Tricolor was appointed to develop the Activity Plan, Business Plan and the Interpretation Plan and Designs to RIBA 3 for the second round Heritage Enterprise bid.
As part of the business planning, Tricolor was commissioned by the trustees of the Saltdean Lido Community Interest Company in Brighton to conduct a Market Appraisal and Operating Partners Review on the potential commercial uses for the Saltdean Lido building. The Market Appraisal started with a market assessment, looking at the current situation in Brighton in order to get a better understanding of the market, its size, the potential visitor numbers and potential spend etc. The next task was to look at historic lidos, outdoor swimming pools and buildings which have received HLF Enterprise funding to see what commercial activities they are doing. For every commercial activity that Saltdean could be used for, we then completed more detailed research desk-based research and case studies to identify trends within the market. From this a long list was created which will be analysed into a shortlist in consultation with Saltdean Trustees. The shortlisted options provided evidence for an outline Operating Model, based on case study research in order to establish potential income and expenditure. This, in turn, has led to the design briefs for the architectural team.
Tricolor also developed and devised an Activity Planning covering events, informal and formal learning through a wide-ranging and diverse consultation for the Lido, reaching over 700 people.
For the interpretation, it has been critical to recognise that this is a building with huge architectural significance but it is not a museum or heritage centre. Tricolor has designed an interpretation approach which feel organically part of the building, drawing on the key design principles of the modernist building and providing visual clues to the heritage throughout, alongside some more traditional interpretation. Crucially, the interpretation could not be too intrusive as there is limited space and the building must function as a working swimming pool and space for other activities.
This project was awarded funding in 2018.