Project Description

The world’s oldest military museum, London

  • Heritage Lottery Fund project mentoring,
  • Audience development strategy (funded by MLA),
  • Visitor experience audit
  • Community consultation
  • Market research
  • Visitor research
  • Income generation assessment
  • Evaluation
  • Branding review and rebranding of the museum with more community-sensitive logo
  • Integrated marketing strategy and implementation to grow existing and develop new audiences
  • Campaign management
  • Retail marketing
  • Special event marketing
  • PR achieving regular national press and regional TV and radio coverage
  • Media buying
  • Media interviews and media events
  • Data capture
  • Design and production of posters, leaflets, banners and all other promotional material for over four years
  • Fundraising consultancy and collateral
  • Website development
  • Blog development and management
  • Social marketing
  • e-marketing
  • Exhibition branding, design and production
  • Publications
  • Signage